Please describe your packaging project in 100 words or less. The goal of this project was to create a new packaging and identity system for the De Cecco brand; one that would bring a fresh perspective to the brand. Different outlined pots where used as cut out windows on the front of each box to display the product. Water drops were drawn above each pot to visualize the simplicity of making pasta. The color blue was used to bring attention to the name of each pasta as well as enrich the look of the product on the shelf.