Designer, Author, Lecturer

Kelli Anderson uses design magic to connect people with the depth and possibility of their world. She created This Book is a Camera (MoMA)—which transforms into a working camera—and This Book is a Planetarium (Chronicle)—which houses paper devices (including a planetarium) and has sold more than 100,000 copies. Alphabet in Motion, an interactive book about typography and technology was published to wide acclaim in the Fall of 2025. Other projects include a viral paper record player and—with The Yes Men—a utopian counterfeited New York Times, which won the Ars Electronica Prix. Doctors without Borders have used the award-winning Tinybop Human Body app she created to communicate illness and treatment nonverbally to their patients in remote areas. Clients include NPR, the New Yorker, the Guggenheim, MoMA, Apple, and the New York Times.  She has been nominated for the Cooper-Hewitt Smithsonian National Design Award twice and teaches at NYU and Cooper Union.

Timing Is Everything: Crafting Culture-Driven Campaigns

Fossil Group’s Miguel Correa, Chelsea Delzell, Celeste Adams, Sarah Stanley, & Chetna Callahan

Go behind the scenes of two recent Fossil campaigns — from a playful, episodic launch with Nick Jonas to the revival of an archival icon. We’ll share how storytelling, nostalgia, and cultural insight helped shape the work and what it took to bring these ideas to life.

Connection Center • Downstairs

Envisioning Legacy – Tré Seals Case Study

Cheryl D. Miller • Author & Lecturer

This lecture examines how design becomes legacy through the relationship between Cheryl D. Miller and Tré Seals. It shows how Miller’s scholarship seeded Seals’ practice, illustrating how creative work influences future generations and challenges participants to intentionally create lasting impact.

Squiggle Room • Downstairs

The Identity Model: People are the new brands

Jonathan Ogle • Founder & Principal, The Infinite Agency

In a world where most people avoid advertising, the smartest brands create stories that stand out, capture attention, and shape identity. What’s their secret? A strategy grounded in science and built on emotion. This session explores a framework for developing creative that people don’t just see, but identify with.

ZigZag Room • Upstairs

Partner & Creative Director, Sunday Afternoon

Rich Tu is an award-winning artist and creative director residing in New York. He is a Partner and Executive Creative Director at Sunday Afternoon. In addition, Rich has held creative leadership roles at Jones Knowles Ritchie, MTV Entertainment Group, and Nike Inc. He has previously won the ADC Young Guns award and recently received the prestigious Paul Manship Medallion for significant contributions to the Art Directors Club and creative industry.

Rich Tu received his BFA in Communication at Rutgers University in New Brunswick, before seeking his Masters Degree in Illustration at the School of Visual Arts in New York. Rich gives back to his alma mater as a professor of design at SVA, and to the creative community at large as the co-founder of the COLORFUL awards with the One Club for Creativity, dedicated to creating opportunities for early career creatives.

Recently Rich was commissioned to design the poster for the FIFA World Cup in NYNJ. Creatively, his focus is on emerging audiences and energetic brands that benefit from an eclectic and unique point of view.

The Art and Impact of Food Styling

Claire Messerall • Food Stylist

Claire will be sharing her story of how she found food styling, explain what she does on set every day, and why her job is important to help photographers, designers and marketers bring their ideas to life. She’ll also be sharing some favorite tricks and answering questions!

Connection Center • Downstairs

Chaos, Color & Creative Direction

Chelsea Miller • Art Director at Nowadays & Muralist

Chelsea shares her journey from student to art director, highlighting how that experience shaped her creative path. In this talk, she explores how her background as an artist and muralist influences her design and commercial work, and shares insights from her time as a package designer in the beverage industry.

Squiggle Room • Downstairs

Unexpected Paths: Values As Compass

Haley Kattner Allen • Producer, Champions Design

Producer Haley Kattner Allen has spent her career moving between fine art, teaching, and working with some of the world’s biggest brands. She didn’t follow a straight line, but learned to always recognize herself in the work along the way. In this session, she’ll share her path and help you start mapping yours.

ZigZag Room • Upstairs

Founder, Creative Director, Cotton

Talia Cotton is a designer, coder, educator, and leading specialist in the intersection of branding and technology. She is Founder & Creative Director at Cotton, an award-winning design and technology agency pioneering design through data and custom code. Prior to Cotton, Talia led the design and development of data-driven and algorithmic brand identities at Pentagram. Talia has received recognition from major design awards and publications, and was awarded the Young Guns Award, recognizing top creative professionals under 30. She has spoken in seventeen countries including OFFF Barcelona, D&AD China, and the Latin America Design Festival in Peru. Talia teaches coding and interaction design at Parsons School of Design and Harvard Graduate School of Design.

Fieldschool Brand: A Brand Between Friends

Ryan Feerer & Mike Wiggins

How friendship, experimentation, and consistency turned ideas into a working apparel brand and what that can teach you about your design career.

Connection Center • Downstairs

Art Kids in Commerce

Karl Hebert (Gold Lunchbox) • Artist, Designer, Creative Director

Working in the commercial arts can be creatively draining. Let’s talk about how to get (and stay) inspired as a graphic designer in the professional world. The business-heads need you.

Squiggle Room • Downstairs

The Journey of Becoming A 3D Game Artist

Mark Leon • Game Artist & Professor

Mark Leon is a 3D Game Artist with over 25 years of AAA game industry experience, having worked with EA, Westwood Studios, Gearbox, and 6 Foot Games. His presentation covers the journey from career beginnings to today, touching on the dedication required to succeed, the importance of continually refining one’s craft, and the real daily challenges of professional game development.

ZigZag Room • Upstairs

Schubert Studio / Work and Process

Jonathan Schubert • Graphic Designer

An open format conversation around Jonathan Schubert’s recent studio work, process, and working as a full time freelance graphic designer and illustrator since 2017.

Connection Center • Downstairs

Fun with Paper and Printing

Blakeley Warner • Paper Rep

A hands-on art making session with Lindenmeyr Munroe paper expert, Blakeley Warner.

Squiggle Room • Downstairs

No sketch left behind!!! (Sketch to Animation Workshop)

Jayr Sotelo • Designer & Animator

This presentation will focus on encouraging students not to leave their sketches unattended in a sketchbook or app, but rather to transform them into looping animations to expand their creative horizons.

ZigZag Room • Upstairs

The Georges, Landor, Creative Director

Matt George is an Executive Creative Director at Landor, where he turns ideas into design systems people can understand and use. His 20-year career spans technology, hospitality, fashion, sports, and museums.

He cares deeply about mentorship and has spent years supporting students and young designers as they enter the profession. Many now lead creative teams across the country, reinforcing his belief that design careers are built together.

Matt also runs the creative practice TheGeorges.work with his wife, an ongoing experiment in building a life around making things side by side.